Now that I seem to be flying a lot for work (few times a month) both international and domestic, I'm starting to better understand good vs. bad vs. shocking. It's also amazing how many airlines have moved towards a pay-per-consumption business model based on what you actually use/consume (it's not just budget airlines!).
I still think QANTAS food is really REALLY bad.
Surprisingly though I flew Scoot (the discount offshoot of Singapore Airlines) and thought the prices of food at SGD12 (about AUD10) for meals was a bit steep for what was overglorified frozen Healthy Choice style dinners... but they tasted surprisingly good. After eating them, I didn't feel ripped off at all. I was happy with what I had bought- and it was exactly what they said it would be. No wasted crackers, salad or puny juice. I wanted a can of tea, so I ordered one and paid. Sure it was cafe pricing for definitely non-cafe ambience, but it was exactly what I asked for and I was very satisfied.
That being said I still always seem to be flying QANTAS as that's both the preferred airline of many businesses, and because I'm a sucker for QFF Points. Pretty proud that my 400,000 points have been put to good use this past couple of years.