I did a hypothetical, it was very satisfying to complete, especially as I was one of the only people in my class to accurately estimate revenue etc for my financial statements (though this was not judged in the marks, I did it for myself).
Here's my table of contents from the report, perhaps that can give you an idea on what to do.
1.[FONT="] Executive Summary[/FONT]
2.[FONT="] Business Overview[/FONT]
2.1.[FONT="] Prime Function[/FONT]
2.2.[FONT="] Mission Statement[/FONT]
2.3.[FONT="] Business Structure[/FONT]
2.4.[FONT="] Business Location[/FONT]
2.5.[FONT="] Management & Staff[/FONT]
3.[FONT="] Market Analysis[/FONT]
3.1.[FONT="] Market Research & Target Markets[/FONT]
3.2.[FONT="] Competitor Analysis[/FONT]
3.3.[FONT="] SWOT Analysis[/FONT]
3.4.[FONT="] Competitive Positioning[/FONT]
4.[FONT="] Strategies & Implementation[/FONT]
4.1.[FONT="] Marketing Objectives[/FONT]
4.2.[FONT="] Marketing Strategy[/FONT]
5.[FONT="] Financial Analysis[/FONT]
6.[FONT="] Future Objectives[/FONT]
7.[FONT="] Appendixes[/FONT]
A.[FONT="] Organizational Chart[/FONT]
B.[FONT="] Establishment Costs Table[/FONT]
C.[FONT="] Projected Revenue Statement[/FONT]
D.[FONT="] Projected Balance Sheet[/FONT]
E.[FONT="] Projected Cash Flow Budget[/FONT]
F.[FONT="] Break-Even Graph [/FONT]